Captioning is the art and science of getting every customer to every image they are searching for.
If you ask 10 people the same question you’ll get 10 different answers. If 10 people search for the same image, they’ll do it in 10 different ways. our mission is to provide its clients with the services and know-how needed to make sure those 10 people find all the images that match their search, no matter how they choose to search for it. What is the right way to keyword your images? We believe the answer is “it depends”. It depends on your technical infrastructure, your financial resources, your company philosophy and what your customers have come to expect from you. But to answer the question….The best captioning is captioning that provides as many RIGHT keywords as you can afford. If your infrastructure is set up to take 255 characters of keywords per image, then the keywords you choose for your images are extremely important. If you have room for just a few keywords, they better be the best, most common keywords. Some systems can handle unlimited keywords and in that case you would want as many RIGHT keywords as you could get your hands on to maximize your customer’s search possibilities.
If you ask 10 people the same question you’ll get 10 different answers. If 10 people search for the same image, they’ll do it in 10 different ways. our mission is to provide its clients with the services and know-how needed to make sure those 10 people find all the images that match their search, no matter how they choose to search for it. What is the right way to keyword your images? We believe the answer is “it depends”. It depends on your technical infrastructure, your financial resources, your company philosophy and what your customers have come to expect from you. But to answer the question….The best captioning is captioning that provides as many RIGHT keywords as you can afford. If your infrastructure is set up to take 255 characters of keywords per image, then the keywords you choose for your images are extremely important. If you have room for just a few keywords, they better be the best, most common keywords. Some systems can handle unlimited keywords and in that case you would want as many RIGHT keywords as you could get your hands on to maximize your customer’s search possibilities.
